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Alexandre Poisblaud

Hi! I’m
I'm a freelance product designer with 8+ years of experience, based in France

1.5$
per month
What's on the menu?
DESIGN THE RIGHT THING
Wheather you’re an early start-up or a more established product, I help you better understand how to approach your business from a stronger users and design point of view.
Possible deliverables:
  • Personas
  • Design Audit Analysis
  • Journey Map
DESIGN THINGS RIGHT
From adding a feature to an existing product or (re)design one from scratch, I create experiences tailor-made for your users and guided by test cycles. 
Deliverables:
  • Production-ready screens for every steps of the experience (App, SAAS, E-commerce...)
  • Interactive prototypes and usability test reports
DESIGN SYSTEMS
I help you build a library of reusable components with a clear documentation and usage rules to speed up your design workflow and assure a scalable and consistent foundation to both design and implementation.
Deliverable:
  • An exhaustive library of reusable components with states variations, documentation and screens exemples
DESIGN IDENTITY
I help you add personality and uniqueness to your brand by translating its culture, visions, values and mission into design elements.
Possible deliverables:
  • Landng page
  • UI Kits
  • UI Redesign

Trusted by fast-scaling startups and brands

Selected works

A wellness app that mix sociability and anonymity to create safe spaces

CHARLES - APP, HEALTH

A synonym recommendations system driven by machine learning

ALGOLIA - SAAS, TECH

A versatile playlist music player and builder that encourage branding and personalization

SOUNDSGOOD - MEDIA

A wellness app that mix sociability and anonymity to create safe spaces

CHARLES - APP, HEALTH

A synonym recommendations system driven by machine learning

ALGOLIA - SAAS

A versatile playlist music player and builder that encourage branding and personalization

SOUNDSGOOD - MEDIA
Philosophy
A celebration of all cultures through design
It all starts with people, and the curiosity to see the world through their eyes. When designing for someone else, both the culture and mental models are not just tools to solve business problems but also great inspirations and opportunities to create design that uniquely resonate with them. 
Metrics and validation with a dash of intuition
It's easy to get too confortable with your opinions or too confident with an assumption, but it's also easy to measure everything to the point where numbers don't mean anything anymore. I believe intuition is a designer best friend that deserve to be listen and nurture, though always double checked, to create more interesting and daring solutions. 
Invisible and mindful interface with an intentional bang
A great experience is mostly invisible, not because all frictions and complexity has been removed, but because they have been translated into clear and intuitive flows that users can go through without thinking too much about it. Which mean frictions can be also be great tool to make an experience memorable. Like an attention economist, it's all about treating users' time and attention like a limited currency that should be very mindfully used. 
The
burn
praise book

“

His wide skillset as a designer make him a great fit to thrive in early startup environment and bring a vision to life. Not only he brought my project idea to life with an original branding and app design, but he also really contributed to the product strategy and a better understanding of our users in the process.

Julia Veneri, CMO @Boo

“

He’s a skilled senior product designer, his process is organised and structured, driving and helping teams deliver solutions to technically complex challenges. On top of that, his positive and optimistic attitude make it easy to work with him. I can recommend Alex for any kind of product design work.

Lucia Kubinska, Senior Product Designer @Algolia

“

He’s a very creative designer full of ideas but also very detail-oriented when executing them. The work he delivered has been really well-received by our users and really helped bring Soundsgood to the next level.  I really enjoyed working with him and can recommend him for any kind of design work.

Louis Viallet, CMO @Soundsgood